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24.
November
2014.
Meat freshness set to play bigger role in buying trends – Manchester Hog King Comments
 Meat freshness set to play bigger role in buying trends – Manchester Hog King Comments

 

Manchester Hog King, a prominent hog roast caterer in the North West, has responded to a report from one of the UK’s leading supermarket, Sainsbury’s, suggesting that product freshness will play a key role in determining buying trends.

Sainsbury’s, a prominent Freedom Foods retailers, stocking a total of 280 RSPCA-approved products,  made the claim after remarking on a 6% fall in their pre-tax profits in the 28 weeks up to the 27th of September.

They warned that supermarkets across the board are likely to fall in the coming years, arguing that more British consumers have an appetite for fresher foods, including meats.

In a report, Sainsbury’s said: “While the food and grocery products customers buy are largely the same today as they were 10 years ago, the way customers shop for them has changed significantly over the past five years. From 2009, the recession and a squeeze on household income led to customers shopping more frequently and buying fewer items on each occasion, controlling their budgets and reducing waste.

“We expect to see further growth in the number of visits to stores from customers who are buying food for today, for tonight or for just a couple of days, while visits from customers doing a full weekly shop will continue to decline.”

This increase in shop visits is leading to more people buying fresher produce, leading to the company pledging to strengthen its increase on quality and sustainability: “All our fresh, breaded and cooked chicken is from the UK, as is fresh pork and fresh lamb in the main season. Our fresh and frozen beef, and beef used in fresh ready meals, pies, sandwiches, quiches and soups is British or Irish.”

Sainsbury’s found lots of support for their claims, not least of which from the farming community.

Manchester Hog King, a hog roast caterer and machine hire company, often give their thoughts on related industry news.

A spokesman for the company said: “Fresh, locally reared food, meat especially, has been in high demand for a long time now and it’s not unsurprising to see this slowly being reflected by supermarket shelves.

“People want their meat fresh, they want it reared by local farmers and they want it reared ethically. That’s why so many people in the North West choose us to cater at their events, because it doesn’t get any better than our whole roasted juicy, fresh Manchester pigs served with homemade stuffing, apple sauce and freshly baked bread!”

Manchester Hog King uses fresh produce for all of their events, cooking up delicious foods for everything from birthdays to weddings. You can find out more by visiting their website at www.manchesterhogroast.co.uk