New Leadership Book ‘Red Pill' Storms To Top Of Business Books Charts In First Week Of Publication

London, United Kingdom, Thursday 14^thJanuary 2016: Red Pill - The Truth About Leadershiprapidly topped Amazon's bestseller lists and reached the top five in myriad business genres after a highly anticipated launch on 10^thJanuary 2016. The Red Pill is written by Dr Paul Ballman who has worked with many of the most senior leaders in the business world in his capacity across functions including CEO, head of leadership development, assessor, coach and consultant. This unique leadership book is published by Acorn Independent Press and supported by Literally PR.

Despite launching on a sleepy, wet Sunday in January, a month notorious for its nutrition, health and autobiography releases, Red Pill reached number four in the Leadership category of Amazon's website and number one in the Business Process Reengineering category. It has since hovered in the top 100 position across Amazon business book categories. 

Author Paul Ballman comments:

"I think people welcome the chance to see leadership from a different perspective rather than the same old formula.

"My thinking about the role of values in leadership was the most commented upon theme in social media and so this particularly seems to strike a chord."

Ali Dewji, director of Acorn Independent Press and I_Am Self Publishing assigns the book's success to its industry challenging ideas:

"We are not surprised that Paul's book is doing so well. He writes fantastically on a subject that he has a wealth of experience and knowledge.

"That, along with the clear cut design, simple brand message and endorsements from industry heavyweights, provides the perfect blueprint for the title to succeed. It has been a pleasure to work with him on this title."

Red Pill - The Truth About Leadershipis a leadership manual that starts by carefully dismantling every leadership fad or guru's teachings and rebuilds from a firm, tried and tested base point, effective and usable leadership ideals. It is informed by Dr Paul Ballman's long and successful career in leadership coaching, which has seen him hold high level management roles and work with some of the most senior levels of numerous international companies.

For more information please contactinfo@literallypr.com. Paul is available for interview or commissions so please get in touch. Review copies, images & editorial available.