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Telephone: 01344 625065 I Mobile: 0771 333 0280

Dear 

Please see our press release below.  I hope you find time to read it and please don't hesitate to get in touch if you have any questions or if you require any rail related images.

Kind regards

Kip

The "Made In Britain" eBike Company Moves Up A Gear.

Cycloticity, the eBike company who established the UK's first ever assembly factory for electric bicycles, has moved. Their Made In Britain campaign has been so successful they now need to recruit more people to build more bikes and, as a result, they re-located to much larger premises in Southampton in the New Year. 

"We were selling around 60 eBikes a week but that has now increased to 100" says Rami Akily, Cyclotricity's CEO.  As well as enjoying increased awareness of their brand, Cyclotricity have also announced a distribution deal with Halfords, the UK's largest bike retailer and, as if that wasn't enough, they have also launched two new models.  They have updated their popular step through model, the Sahara, and also launched a new high spec folding eBike called The Wallet.

Akily added "The UK's electric bike market is still at an early stage but the Made In Britain campaign has really helped to increase our sales.  People love the idea that we are assembling the bikes in the UK and they also like to know that, if they have any questions, we have experts ready to help either in the showroom or at the end of the phone.  We were sad to leave our original home but we just outgrew it and we had to find somewhere that would enable us to expand even further".

2016 looks like it's going to be an exciting year for Cyclotricity but Akily won't be freewheeling at any point soon.  He is already exporting his bikes to Sweden but now has his sights set firmly on the US.  

Notes For Editors.

CycloTricity are based in Southampton, Hampshire and were established in 2008.  Their current range of eBikes includes hybrids (on and off road mountain bike style), a folding model and a step-through design.  The maximum speed of 15.5 mph is set by government guidelines but they also produce an off-road version capable of 30+ mph.  Each bike comes with a choice of standard manual mode and pedal assisted mode (as the rider pedals the motor in the front/rear wheel pulls them along).  The bikes can deliver a pedal assisted range of between 20-60 miles depending on the model.

CycloTricity have a young management team of 8 and a clear vision of taking the ‘Made in Britain' flag to the wider overseas markets.  They set up their first overseas branch this year in Malmo, Sweden to cater for the Scandinavian market and plans are in place to start exporting their models to Germany, Italy, the Netherlands and now the United States.

Cyclotricity recruit and train their own engineers and mechanics to a level where they have the skills and experience to run their own future production line.  The company undertakes its own research and development and this has also enabled them to benefit from significant tax saving incentives. 

For more information and interviews with the CEO, Rami Akily, please contact Kip Parker on 0771 333 0280 or email him atkip.parker@cyclotricity.com

www.cyclotricity.com