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13.
April
2016.
Eyelash Logic experts explain the dangers of wearing false eyelashes

PRESS RELEASE

FOR IMMEDIATE RELEASE

Experts explain the dangers of wearing false eyelashes

False lashes have been one of the biggest growth areas in the beauty market over the past two years, attributed to ‘quick-fix' glamour, and an obsession with celebrity style. Women are looking to their favourite celebs for beauty inspiration - but what effect do the fabulous falsies have on natural lashes?

Beauty chain store, Superdrug, have said that they sell over 4 million pairs of false eyelashes every year, and that women of all ages are buying into the trend. However - there are a number of reasons that people should think twice before donning their eyes with the latest trends. The experts at Eyelash Logic, a clinically proven eyelash growth treatment that has recently launched in the UK, believe it's important that people know the dangers of false eyelashes.

Christopher Stephen, Director at Eyelash Logic said, "False eyelashes are so popular these days, yet they can cause significant problems. From irritation of the eye to traumatised hair follicles - there's a real danger of these ‘quick-fix' beauty buys becoming more harmful to self-esteem than it's worth. Eyelash Logic is different - it makes your natural lashes grow longer and thicker, meaning you have less reason to wear false lashes at all".

Here are Christopher's reasons why you should be taking care of your natural lashes, and avoiding false eyelashes:

  • False eyelashes can have a negative effect on natural eyelashes, causing them to fall out and leave patches. Wearers are particularly at risk when ‘doubling-up' on strips of eyelashes, or when sleeping in false eyelashes. The effects of a traumatised eyelash hair follicle can also lead to permanent damage whereby the natural eyelashes don't grow back.

 

  • The glue used to apply false eyelashes can create tension on the eyelid and natural eyelashes which, in turn, also adds a factor to why natural eyelashes fall out when wearing false eyelashes.

 

  • False eyelashes serve as a significant eye-hygiene risk. The false lashes trap dirt and bacteria that can irritate the eyes and eyelids. Natural eyelashes protect the eye from dust, sweat & foreign materials. If you haven't got any, or yours are damaged, you are putting your eye at serious risk of infection and irritation.

 

  • False eyelash glue can cause serious allergic reactions to the skin, but most importantly, the most sensitive area of the face. Perhaps the most shocking effect is that even the slightest irritation to the eye can damage the area, and in the most severe cases, cause loss of vision entirely.

 

The experts at Eyelash Logic, an online consultation and prescription service for the promotion of eyelash growth using their clinically tried-and-tested treatment, believe that people should be made aware of the dangers of false eyelashes and eyelash extensions. They also know that there is another safer and more natural way to achieve the long, elegant effect that false eyelashes are famous for - it's bottled up in their product.

More information on Eyelash Logic can be found on their website - www.eyelashlogic.com
 
-ENDS- 
 

For more information on Eyelash Logic, visit www.eyelashlogic.com

For quotes, images or more info, please contact Adele Flint at:

Email: adele@preachpr.co.uk

Tel: 01543 439 239