MEDIA RELEASE

MWAH Bournemouth gives customers hair today, and even more hair tomorrow!

MWAH Bournemouth is fast gaining a reputation for helping customers achieve the look sported recently by Dannii Minogue who was seen on the beach with short cropped hair but is now debuting an amazing new look while promoting the new series of The X Factor Australia.

Sydney, Australia has been the location for the auditions of the fifth series of the show in which the 41 year old mother showed off her new style in promotional pictures for the forthcoming series. With Dannii's hair flowing around her shoulders, the talent show judge has clearly been given help in the follicle department to achieve the fuller look.

Simone Thomas who runs MWAH (Make-up, Wigs and Hair) Bournemouth says, "There comes a time when everyone with short, flat hair has longed for glossy, tumbling curls or sexy beach chick waves." Simone uses a system called MWAH Perfectress Tape in Hair Extensions to help achieve a similar look and has produced a video to demonstrate how her staff, who specialise in helping customers with fine or thinning hair, make the transformation.http://vimeo.com/71414850.

The extensions are made from genuine Remy cuticle hair and a transparent weft. The best thing is that the whole process only takes 40 minutes or half that time if you are just adding volume and customers can choose from 28 beautiful colours. The salon is offering 10% off the price of the extensions this month.

Simone is an expert in thinning hair and hair loss as she lost her own hair twice as a result of alopecia and then cervical cancer. Having worked in TV, Film and Magazine Modelling since the age of 18 Simone was forced to look for ways to cover up her hair loss, but found there was little on the market except for cheap and nasty looking wigs.

After taking several courses in Specialist Hair Extensions & Hair Loss Systems Simone set up a business that provides professional makeup services, hair extensions and hair loss systems to clients all over the UK and Europe. She sources the best products and systems and has a range of clientele that includes celebrities, TV companies, photographers and agents.

Simone has recently moved to Dorset from London and has opened her first all encompassing salon in Bournemouth called MWAH Bournemouth - Makeup, Wigs & Hair.

Hair loss or thinning hair is always going to be traumatic for the person involved, but MWAH Bournemouth means that there is now an expert service in the South West to help anyone who suffers from these conditions, or just fancies a change from cropped hair to long flowing tresses.

Further information fromwww.mwahbournemouth.co.ukor email:mwahbournemouth@gmail.comor tel: 01202 760 003.

Press information and images from: Jane Adkins, Tel 01935 813114 or email:jane@aheadforpr.co.uk

Aug 2013 (MWAH 03)