Prestigio launches MultiPhone 5430 with Intel Inside®
New Prestigio smartphone with Intel Inside® offers fast web browsing and super-responsive apps to keep up with demanding consumers
21st August 2013 - LONDON - Prestigio, a leading European manufacturer of mobile devices, consumer electronics and accessories, today launched the new MultiPhone 5430 with Intel Inside®. The MultiPhone 5430 smartphone is targeted at the growing number of cost-conscious smartphone buyers in the UK who want a phone that thinks and reacts as fast as they do. The MultiPhone5430 with an advanced Intel® processor enables fast web browsing, super-responsive apps, and effortless multi-tasking. It will be available online at Maplin from 20thAugust, with an RRP of £199.99 and in stores soon.
The handset is equipped with the Intel® Atom™ processor Z2420 with Intel® Hyper-Threading Technology that can achieve speeds of up to 1.2 GHz. This powerful device enables impressive multimedia capabilities and a great Android applications experience. It is housed in a compact design and features a 4.3 inch touchscreen display for crisp text and images, support for FM radio and an expandable memory slot for greater flexibility, and HSPA+ modem support with Intel's XMM 6265 modem for global roaming.
"We are delighted to be working with Intel on this first smartphone initiative which is part of a broader collaboration",commented Martin MacNamara, UK Sales Manager at Prestigio."It will support the main goal of Prestigio, which is to create the quality, reliability and affordability that is important to our end-users."
The Intel® Atom™ Z2420 processor brings Intel's classic product strengths and impressive performance to the value segment of the smartphone market. It enables a smooth and responsive user experience, which includes support for the Prestigio MultiPhone 5430's advanced 8MP HD camera that enables users to capture images quickly - up to 8 photos a second. The MultiPhone 5430 also features HD-quality video with super-smooth playback, and enhanced gaming with a fully integrated graphics engine for rich 3D, immersive reality and great responsiveness.
"Intel is excited to announce with Prestigio the MultiPhone 5430 with Intel Inside®,"said Richard George, UK Sales Director for Consumer and Retail Business at Intel."For today's mobile devices, user experience is paramount, our goal is to deliver a great smartphone experience for consumers. The MultiPhone 5430 with the Intel® AtomT processor Z2420 reflects the need to provide a responsive mobile platform and long battery-life that meets the requirements to have social media and the internet at the consumer's fingertips anytime, anywhere."
About Prestigio®
The brand Prestigio® offers an exclusive combination of elegance, sophistication, high product quality, advanced technology and state-of-the-art design to more than 70 countries. Prestigio aims to provide an enhanced quality of life with affordable luxury products to those who enjoy a contemporary lifestyle. The portfolio encompasses a variety of Tablet PCs, eBook Readers, Smartphones, GPS navigators, Car Video Recorders, Mobile Storage Devices, Desktop PCs, Accessories and more. The brand is committed to provide innovative and reliable product to meet the growing demand for accessible, modern IT-related products and consumer electronics. For more information please visitwww.prestigio.com.
CONTACT:
Prestigio PR Agency:Carys Waters
Email:carysw@chazb.com
Tel:+44 1483 537890
Prestigio Marketing Manager:Anthony Fahey
Email:anthony@asbis.ie
Tel:+353 94 93 70010