The YouGov
survey shows that there is a lot of pressure on supermarkets in Britain to sell
more British food. A staggering 79% of
respondents believe that supermarkets need to sell more food produce from
British farms.
The YouGov
study also found that the horsemeat scandal is still fresh in people’s minds,
with trust levels in supermarkets at 52% compared to 35% immediately after the
scandal according to a OnePoll survey and 69% before the scandal broke.
Peter
Kendall, previously a president of NFU, said: "The YouGov survey shows
that 79% of British people think British supermarkets should sell more food
produced on British farms. I’m constantly told by some supermarkets that their
sourcing policies are determined by what their customers want. This survey
shows very clearly that consumers want more British food, so I hope they will
take this on board and act on it.
“We’re not saying that supermarkets should not stock any foreign produce. But
we would urge the retailers to listen to what consumers are saying.”
Catering
company Hog Roast Yorkshire regularly reacts to relevant research and news.
A
spokesperson for Hog Roast Yorkshire said: “This is further proof that people
want British produce – they want produce that they can trust. And that’s
something we’ve known for a long time because we cater every week for people
who can’t get enough of our locally reared, 100% British hog roasts!
“It will be
interesting to see whether supermarkets heed the survey and make an effort to
source more produce reared or grown in the UK. The likelihood is that if people
want quality meats from the UK they’re going to have to go to a local butchers
rather than the supermarket for a proper choice just like we do.”
Hog Roast Yorkshire is a catering company that goes the whole hog for their
customers. They can provide a number of delicious whole roasted meats,
including pig, lamb, beef and poultry, for everything from weddings to
corporate functions. They also offer several spit roast machine hire options.
Visit www.hogroastsyorkshire.co.uk to find out more.