Lamkin Delivers Performance-Enhancing Technology in New i-LINE Golf Grips

SAN DIEGO, Calif., May 9^th2014- Lamkin Corporation, a leading manufacturer of premium golf grips, is excited to officially introduce the newest addition to their portfolio of performance-enhancing grips. Co-developed by Lamkin and Japan-based grip manufacturer IOMIC, the new i-LINE series combines the low-torque and tacky feel of a thermoplastic elastomer with the proven performance benefits of the high-traction Crossline surface texture. This innovative fusion of technology delivers a grip that is both incredibly secure and exceedingly comfortable. 

"Golfers typically select a grip that offers either a comfortable ‘feel' or a grip designed for high performance playability," explains Lamkin President and CEO, Bob Lamkin. "Our goal when developing the new i-LINE grip was to eliminate the age-old compromise between feel and performance, and provide golfers with an extremely comfortable, high-performance grip."

The new i-LINE grip series is made with a tacky and soft-feeling thermoplastic material that provides exceptional torsion-control to suppress harmful grip twisting at impact. The grip's distinctive Crossline surface pattern offers a high-traction texture that promotes additional gripping control and stability. By establishing a secure connection between the grip and the club, players are able to hit more accurate and consistent shots. With the new i-LINE series, golfers at every level can enjoy the benefits of a high performance golf grip without sacrificing a relaxed, comfortable feel.

Lamkin's new i-LINE grips are offered in a broad color palette, including several vibrant neon options. The standard size grip is available in traditional black with a grey cap, turquoise-blue with a navy blue cap, yellow with a lime green cap, orange with a grey cap and lime green with a yellow cap. The undersize model is offered in traditional black with a gray cap and magenta with a white cap.

For more information, visitwww.lamkin.co.ukFollow Lamkin on Twitter atwww.twitter.com/lamkingripsand on Facebook atwww.facebook.com/lamkingirips.

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ABOUT LAMKIN GRIPS

Lamkin Grips' golf heritage dates back to 1925 when founder Elver B. Lamkin began manufacturing the first leather golf grips. Today, the family-owned business delivers the industry's widest assortment of performance-enhancing golf grips that continue to earn loyal customers around the world. Through their ongoing dedication to unequaled product quality and service support, Lamkin Grips is passionately committed to connecting golfers to a more confident, consistent and enjoyable game. For more information, visithttp://www.Lamkin.co.uk

Lamkin Grips Media Contact:

David Wheatley

Medi8 Ltd

david@medi8ltd.co.uk