PR 36453
24 July 2014

New luxury paint, Pride & Joy, makes a colourful Decorex debut

Pictured is Pride & Joy's paint in PJ 186

Decorex International, 21 - 24 September 2014, Syon Park London, Stand number F61

Pride and Joy is a new retail brand of design-led paints from Teknos, the successful Scandinavian organisation which boasts a pedigree second-to-none in the commercial world. The fashionable, contemporary portfolio in six finishes - for walls, wood and metal surfaces and interior and exterior use - will be shown at Decorex; there are 769 shades to choose from.

The impressive spectrum can be seen atwww.prideandjoy.meand colour charts and sample pots can be ordered online. 

The Biora collection features odourless wall and ceiling paints while the Aqua furniture paints are used on primed wood, metal and building board surfaces. The tried and tested paints are easy to apply, no-drip and quick drying.

They are available exclusively onwww.prideandjoy.mewith the option of next day delivery.  A 2.7-litre tin costs from £34 although trade customers can enjoy a 20% discount once an account has been created. A sample pot costs just £3.95.

Michelle AIcock of Pride and Joy comments "We are all about Scandinavian, colourful simplicity. We believe modern paints are born from science, not magic, and must work in harmony with the environment. Our research and product development is focused on bringing to our customers high quality, environmentally sustainable, modern, water-based paints. At Decorex, we will be showcasing this new range to the best of the best in the world of interior design. We visited last year and loved the ambience! We just had to go this year!"

For further information, please call 01608 688 928 or visitwww.prideandjoy.me.

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With compliments:
Alison Relf
Taylor Alden Ltd
Unit 2, Temple Place
247 The Broadway
London
SW19 1SD
Tel: 020 8543 3866
Email: alison@tayloralden.co.uk

Pride & Joy is the new retail brand from Teknos, a Scandinavian paint company, which is deeply proud of its family heritage and ownership.