3 September 2014
TV Company Motors for Macmillan
Route 66 – The Ultimate Challenge
London
via LA to NY
A
British TV production company is aiming to raise £250,000 for Macmillan Cancer
Support by taking part in a “challenging road trip across the USA”.
Jamie
Branson, Chairman of View TV Group, is joining forces with his colleagues at
Only Motors – a production company within the Group - to drive from LA to New
York via the famous Route 66. The idea is to make 12 TV programmes in just 12
days.
The
event, which was dreamt up by Branson, kicks off with a flight from London on
21st September 2014. Once in the States, the crew will steer across the
star spangled continent, stopping off to make various TV features every day.
Branson
said: “This is undoubtedly going to be a challenging road trip across the USA.
But it’ll be worth it. Macmillan has supported both me and my family over the
past couple of years, and
various members of the team have benefited from Macmillan’s support when they
lost relatives to cancer. Consequently we all felt compelled to support all
charities fighting the effects of this deadly disease.”
The
entrepreneur added: “Being in the media means we’re clearly able to raise
awareness about cancer, and as we’re all about cars at Only Motors, we can do
it in an entertaining, imaginative way.”
"We’ll be covering 4,000
miles of tarmac in not just any car – it’ll be an electrically powered motor.
But the real test is completing more than 100 scenes of film shoots while we’re
out on the road and at our pit-stops.”
The
challenge has been separated into 12 days, visiting 12 towns and cities as
follows:
21st September - Day 1 – London to Los Angeles
22nd September - Day 2 – Los Angeles to Las Vegas
23rd September- Day 3 – Las Vegas to Holbrook
24th September - Day 4 – Holbrook to
Albuquerque
25th September - Day 5 – Albuquerque to
Amarillo
26th September - Day 6 – Amarillo
to Tulsa
27th September -Day 7 – Tulsa to
Springfield
28th September - Day 8 – Springfield to
St Louis
29th
September - Day 9 – St Louis to Chicago
30th September- Day 10 – Chicago to Indianapolis
1st October -Day 11 – Indianapolis to
Pittsburgh
2nd October - Day 12 – Pittsburgh to New York
For the detailed plan of each city visited, including stop
locations, local features and evening entertainment please see http://onlymotors.com/route-66/
Some money raised for Macmillan by Only Motors’ ‘Route 66 –
The Ultimate Challenge’ will be through sponsorship of the vehicle. There
is still time for companies to help. To find out more please contact:
Jonathon George
Commercial Project
Manager
Only Motors
0203 137 2900
07961 725548
Jonathon.george@viewtvgroup.com
About Only
Motors
Only Motors is a motoring television
Production Company with a web, mobile and tablet viewing platform at http://onlymotors.com. The team at
Only Motors produces more than 100 pieces of video content per month and over
100 fresh news stories per month to provide a one stop interactive portal for
motoring and entertainment in the UK.
About Macmillan
When
you have cancer, you don’t just worry about what will happen to your body, you
worry about what will happen to your life. At Macmillan, we know how a cancer
diagnosis can affect everything and we’re here to support you through. From
help with money worries and advice about work, to someone who’ll listen if you
just want to talk, we’ll be there. We’ll help you make the choices you need to
take back control, so you can start to feel like yourself again.
No one should face cancer
alone. For support, information or if you just want to chat, call MacMillan
free on 0808 808 00 00 (Monday to Friday, 9am–8pm) or visit macmillan.org.uk.
Only Motors Media Contact
Tim Barnes-Clay
Car Reviews and Features
Editor
Only Motors
0203 137 2900
07949 106155
Tim.barnes-clay@viewtvgroup.com
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