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18.
September
2014.
Intelex Group Report Successful Autumn Fair

Intelex Group Report Successful Autumn Fair.

Intelex Group is pleased to announce that this year's Autumn Fair Exhibition, hosted at the NEC Birmingham earlier this month, was our most successful yet! We would like to take this opportunity to thank all of our customers for supporting us this year, and also welcome many new customers on board, coming from sectors such as garden centers, pharmacies and independent retail stores.

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As our order books reveal, a particular favourite this year was our new Warmies® range. We received some really positive comments in regards to the new style, which is a departure from other ranges we've created.  With an RRP of £14.95 and the colourful patchwork fabric, with it's unusual texture proved appealing to many retailers visiting our stand.  We're looking forward to seeing Warmies® on shelves very soon!

Other new ranges drawing compliments this year were our British Wildlife themed fully heatable plush toys from Hooty™ and Hooty Friends™ including fox, hedgehog, badger and owls.  There's no doubt a British Wildlife trend is definitely emerging, as it's proving to be a very popular category in retail at present.  

In addition, Dusty Pups™ enjoyed a great show too. They sold very well throughout the fair, with retailers providing feedback that they will feature the Dusty Pups™ near their tills to push impulse buys during the busy Christmas trading period. Dusty Pups™ make a great little gift for under £10,  perfect stocking filler fodder!

[image]We were delighted at this year's Autumn Fair to unveil our new exhibition stand, heralding a fresh new look for the business and allowed us to showcase our ever-growing range of products more effectively.

General Manager Gary Savage comments. "We've had a terrific Autumn Fair this year, our best on record.  Retailers are allocating additional retail space for fully microwavable products and innovation in the sector is absolutely key.  We have another strong year of innovation planned for 2015, but our focus right now is firmly on Christmas and the immediate autumn/winter season ahead and supporting our retailers to keep up with consumer demand."

For businesses interested in stocking any of The Intelex Group's range, register a trade account with Intelex today.  Please visit www.intelex.co.uk and view the full range online.