Hotel Software giants NFS roomMaster responds to news that the UK will introduce new measures to promote British tourism to 25,000 Chinese holidaymakers over the next 12 months.

In a release from the UK’s leading body on tourism, VisitBritain, there has been a statement from the government that has announced that between 2015 and 2017, there are an estimated 25,000 tourists from China who plan to visit the UK, having booked touring holidays to Britain. As outlined in the statement, as a gesture to increase tourism further in the UK, visa fees will be refunded in a bid to influence further interest in the UK as a popular tourist destination.

A selection of tour operators, those who apply for group visas via the Approved Destination Status, those who have applied for 6 month multiple-entry visas and other successful visa applicants will be eligible for rebates towards the cost of their visa applications, as long as they include certain criteria as part of their travels. One being to visit specific destinations within their itineraries or visits to the UK must occur within certain timescales.

Numbers of Chinese tourists were up 10% last year compared with 2012 and the trend shows that 2015 is set to attract a greater audience, last year generating £492million in revenue alone from visitors from China. “Presenting some refunds at approximately 50% of the amount would be an attractive incentive for further visitors,” said outbound travel European centre manager for Shanghai Arline Tours, Mr. Gu Chao.

Leading specialists in Hotel Management systems and booking software experts, NFS roomMaster constantly reflects on news and studies from their industry. A spokesperson for the company believes the need to gain global popularity for UK tourism is important and such steps will work to placing Britain even higher on the top levels of holiday destinations:

“We fully support the decision to refund part or all of the visa costs to a select number of UK bound visitors from China in a move that is to be hugely beneficial in widening the UK tourism market. As a company dedicated to providing hotel management software solutions, it is our duty to provide hotel chains and independent hoteliers with the most efficient systems in place to ensure they offer the best experience to their clientele.”

NFS Technology Group, the software experts behind roomMaster are a well-established company who are based in Hertford with an additional operations centre in South Africa. Presenting fully integrated software systems to cope with any demand from POS systems, food and beverage sales and addition leisure activities within your hotel; discover more about their solutions via their website at www.roommaster2000.co.uk today.