Growing demand for heatable plush toys including licensed ranges like YooHoo® and Bagpuss® and Intelex’s own brands like Hooty™ and Warmies® is driving international expansion for the Intelex Group with new exclusive distributors appointed recently.

Intelex is pleased to announce that they have recently teamed up with Japanese company Wiz. Wiz are best known for selling the 90s product and craze Tamogotchi and make a great match for the Intelex business to enable expansion into the Asian markets. 

Intelex have also restructured operations in the United States with the aim of meeting the increasing demand for heatable soft toys in America. Both Asia and America represent significant market opportunities and Intelex is now well placed to introduce their ever expanding range of innovative microwavable plush toys to an international audience.

Retailers interested in stocking Intelex Group’s fast selling products should register for a trade account at www.intelex.co.uk to view all the ranges online.